The cranberries and blackberries of Mexico begin their season in international markets
Season berries Mexicanos has started in the month of October and will be in force until next May. The expectations for this season are good despite the fact that the rains in Mexico have caused a slow start.
In Produce Lovers, producer, marketer and exporter of berries of the state of Jalisco and Michoacán, they hope that from now on the production will return to normal and have a good season start for blueberries and blackberries, the most important products for their business. Its most important market for export is Canada, which makes them differentiate themselves from the competition, since other countries tend to export more to the United States.
In the case of the export of blackberries, the second most important market in volume for Produce Lovers is the United Kingdom, which also occupies the second place with respect to prices, preceded by the Asian market. Regarding blueberries, shipments of 400 tons to Canada, 300 to the United Kingdom, 200 tons to the United States and some 100 to Japan are expected for this year. Gerardo López has assured that his program of shipment will be "of 1 million kilos, of which 900 thousand will be conventional and the rest of organic".
"We have recently put into production some new fields, so the million kilos to be exported are our own production. We are currently looking for earlier and later varieties, in order to have a longer season, "said Lopez.
High competition in blueberries and almost zero in blackberries
The market of the berries grows annually but the Mexican exporters also are with a greater competition of other countries that are increasing their productions, which causes that they are lowering the prices, especially in North America. In contrast, Gerardo López has stated that "lately we have been observing a preference of the Mexican blueberry in Japan and also in the United Kingdom, where we are achieving a very good reputation".
"Our main competition is Peru and Chile, where the season is almost the same as that of Mexico but ending about two months before. Once the season ends we find Florida competition, but consumers prefer the Mexican blueberry. In the case of the blackberry, the competition is completely different, since only Mexico has good production. Despite this, exports are expected to be reduced this year, since there is a decline in the production of some independent farmers, "López concluded.
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